In many B2B companies, sales is led from the top. The CEO or founder is responsible for closing new clients. They often become the face...

“How do clients find your services?” I asked. “This is why we hired you. We only have one lead source and we’re trying to diversify.”...

Distilling 9 years of high-tech copywriting wisdom down to 3 simple points.

Ghostwriting is one of the most secretive industries in the world—yet it shapes the books, op-eds, and thought leadership of top executives.

Some of the most storied moments in my business were the direct result of the spontaneous execution of a sudden idea. 

Your first two years in business are a bad forward indicator of your long-term potential as a solo writer. Instead, play the long game.