B2B Marketing Portfolio
55K monthly Google visits
In 2021, I was tasked with helping a cybersecurity company improve its discoverability on Google. I write monthly articles for the company, with dozens of articles ranking in the top 1-3 spots on Google. My top 5 articles alone bring in more than 55,000 monthly site visitors.
5,000+ ebook downloads
AppSumo commissioned me to write an ebook that highlighted the blogging career of author James Clear. After researching the topic, I told Clear's story in a style that is both engaging and actionable for aspiring bloggers. The ebook has been download more than 5,000 times and has received all 5-star reviews.
Story-driven case studies
Anatta works on longer engagement cycles than most agencies. Their team wanted to showcase the impressive work they'd performed for their DTC clients. I interviewed dozens of Anatta clients (at companies like Rothy's, Athletic Greens, and Four Sigmatic) and captured their shared stories of success in a timeline format that brings Anatta's unique long-term value to life on the page.
Copywriting samples
Browse some of our past work below. Like what you see? We'd love to help on your next project.
To inquire about website copywriting, ebooks, and white papers, send an email to: Alex@lewiscommercialwriting.com
Article samples
Dear Swifties: Ticketmaster Doesn't Care That You Hate Them (Adweek)
an op-ed about the Ticketmaster vs. Swifties story from 2022
Avoiding Technical Jargon When Writing About a Product (Built In, a "must-read" article of the year)
a fresh way to look at writing clear and engaging technical copy
Your Content's Great, Now What? How to Create a Powerful Content Distribution Strategy (Foundr)
tactics for promoting your writing
An Entrepreneur’s Last Attempt at Regaining Productivity: Ditching Social Media in 2021 (The Next Web)
my decision to step away from social media for a year
How to Make a Living Writing Case Studies and White Papers (The Write Life)
ideas and instruction for aspiring business writers
Magnifying the Massive Growth of B2B Marketplaces (G2)
a deep dive into the industry of B2B marketplaces
Curious to see Sarabeth's Content Design / UX Writing portfolio? Email sarabeth@lewiscommercialwriting.com