The Copywriter Blog by Alexander Lewis

Read my latest articles on copywriting, freelancing, and the craft of writing

Jun 2, 20233 min

Improve Conversions With a Copywriting Research Process

I once listened to a podcast interview featuring a war journalist. The host asked this journalist about writer’s block. Specifically, how...

Mar 30, 20233 min

When (And How) to Talk About Competitors in Your Marketing

I was recently taken aback by a billboard off I-35 in downtown Austin. What caught my attention was the shortsighted use of advertising...

Jan 17, 20233 min

How to Find Hidden Jobs on LinkedIn

Last year, my sister Holly and her husband were preparing to move to a new state. Holly had recently graduated and was in the market for...

Nov 9, 20225 min

My Journey to 1,000 Email Subscribers

It took James Clear about nine years to reach a million email subscribers. The Atomic Habits author reached his two millionth subscriber...

Nov 3, 20224 min

How To Find Freelance Work Without Social Media

In December 2020, I logged out of Twitter, Facebook, Instagram, and LinkedIn—with no idea whether I’d ever log back in again. I was tired...

Sep 8, 20228 min

How to Transition into Copywriting from Another Career

How do you transition into copywriting from another career? I often hear from newsletter subscribers who feel burnt out in their careers....